How we collect, use, store and protect your personal data - both through your use of this website, and as one of our customers.
This privacy policy sets out how MasterClad Systems Ltd uses and protects your personal data. This privacy policy is provided in a layered format so you can click through to the specific areas set out below.
This page is in two parts: Part One covers how we use data collected through your use of this website; Part Two explains how we use your data as a customer, as part of our contract with you.
Part One: Website Privacy Policy
Part Two: Privacy Notice for Customers
This privacy policy gives you information about how MasterClad Systems Ltd collects and uses your personal data through your use of this website, including any data you may provide when you register with us, sign up to our newsletter or any similar marketing, purchase a product or service, take part in a promotion or competition.
This website is not intended for children and we do not knowingly collect data relating to children.
MasterClad Systems Ltd is part of a group of companies, including I.M.H Holdings Ltd and each member of its group (and Group Company means any one of them) (the Group). This privacy notice is issued on behalf of the Group so when we mention "Company", "we", "us" or "our" in this privacy policy, we are referring to the relevant company in the Group responsible for processing your data. MasterClad Systems Ltd is the controller and responsible for this website.
We have appointed a data protection manager who is responsible for overseeing questions in relation to this privacy policy. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact us using the information set out in the contact details section.
Personal data means any information about an individual from which that person can be identified.
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
We also collect, use and share aggregated data such as statistical or demographic data which is not personal data as it does not directly (or indirectly) reveal your identity. For example, we may aggregate individuals' Usage Data to calculate the percentage of users accessing a specific website feature in order to analyse general trends in how users are interacting with our website to help improve the website and our service offering.
We use different methods to collect data from and about you including through:
Your interactions with us. You may give us your personal data by filling in online forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
Registering to use our online calculators. If you register to use our free calculators, we ask for your name, email address, phone number and (optionally) company name. We temporarily store these details in a cookie on your device for 7 days, so you can use the calculators without registering again on each visit. This information is never shared with third parties or used for marketing, and is only used to give you access to the calculators, prevent misuse of the service, and follow up on any enquiries you raise through them. You can clear your details at any time using "Clear my details" on the calculator hub page, or by logging out. See our Cookie Policy for details of the cookie this uses.
Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see our Cookie Policy for further details.
Third parties or publicly available sources. We will receive personal data about you from various third parties and public sources as set out below:
The law requires us to have a legal basis for collecting and using your personal data. We rely on one or more of the following legal bases:
We have set out below, in a table format, a description of all the ways we plan to use the various categories of your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.
| Purpose/Use | Type of data | Legal basis |
|---|---|---|
| To register you as a new customer | Identity, Contact | Performance of a contract with you; legitimate interest (to ensure you are properly identified as a customer and that we can perform our contract with you on an on-going basis); compliance with a legal or regulatory obligation. Retained for no longer than necessary. |
| To process and deliver your order, including managing payments and collecting money owed to us | Identity, Contact, Financial, Transaction | Performance of a contract with you; legitimate interest (to recover debts due to us and to establish your ability to make payments to us). Retained for no longer than necessary. |
| To manage our relationship with you, including notifying you of changes to our terms or privacy policy and dealing with your requests, complaints and queries | Identity, Contact, Profile, Marketing and Communications | Performance of a contract with you; compliance with a legal obligation; legitimate interest (to keep our records updated and manage our relationship with you). Retained for no longer than necessary. |
| To enable you to partake in a prize draw, competition or complete a survey | Identity, Contact, Profile, Usage, Marketing and Communications | Performance of a contract with you; legitimate interest (to study how customers use our products/services, to develop them and grow our business). Retained for no longer than necessary. |
| To administer and protect our business and this website (troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) | Identity, Contact, Technical | Legitimate interest (running our business, IT and network security, fraud prevention, business reorganisation); compliance with a legal obligation. Retained for no longer than necessary. |
| To deliver relevant website content and online advertisements, and measure the effectiveness of the advertising we serve to you | Identity, Contact, Profile, Usage, Marketing and Communications, Technical | Legitimate interest (to study how customers use our products/services, develop our business and inform our marketing strategy). Retained for no longer than necessary. |
| To use data analytics to improve our website, products/services, customer relationships and experiences, and to measure the effectiveness of our marketing | Technical, Usage | Legitimate interest (to define customer types, keep our website updated and relevant, develop our business and inform our marketing strategy). Retained for no longer than necessary. |
| To send you relevant marketing communications and personalised suggestions about goods or services that may interest you | Identity, Contact, Technical, Usage, Profile, Marketing and Communications | Consent (having obtained your prior consent to direct marketing); legitimate interest (to keep our records up to date). Retained for no longer than necessary. |
| To carry out market research through your voluntary participation in surveys | - | Legitimate interest (to study how customers use our products/services and to help us improve them). Retained for no longer than necessary. |
During the registration process on our website when your personal data is collected, you will be asked to indicate your preferences for receiving direct marketing communications from us via email, telephone and/or post. You will receive marketing communications from us if you have requested information from us or purchased goods or services from us and you have not opted out of receiving the marketing.
We may also analyse your Identity, Contact, Technical, Usage and Profile Data to form a view on which products, services and offers may be of interest to you, so that we can send you relevant marketing communications.
We will get your express consent before we share your personal data with any third party for their own direct marketing purposes.
You can ask us to stop sending you marketing communications at any time by logging into the website and checking or unchecking relevant boxes to adjust your marketing preferences (if applicable), by following the opt-out links within any marketing communication sent to you, or by contacting us by telephone on 01905 674343 or by email at info@masterclad.co.uk.
If you opt out of receiving marketing communications, you will still receive service-related communications that are essential for administrative or customer service purposes, for example relating to order confirmations, product warranty registration, updates to our Terms and Conditions and checking that your contact details are correct.
Our website may place and access certain cookies on your computer or device. We use cookies to improve your experience of using our website and to improve our range of products. As a website user, you will be asked to consent to cookie use. For more information about the cookies we use and how to change your cookie preferences, please see our Cookie Policy.
We may share your personal data where necessary with the parties set out below for the purposes set out in the table above:
We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.
We do not ordinarily transfer your personal data outside of the United Kingdom (UK).
However, if we do need to share your personal data outside of the UK we will:
Whenever we transfer your personal data out of the UK to countries which have laws that do not provide the same level of data protection as the UK law, we always ensure that a similar degree of protection is afforded to it by ensuring that appropriate safeguards are implemented.
We may transfer your personal data to service providers that carry out certain functions on our behalf. This may involve transferring personal data outside the UK to countries which have laws that do not provide the same level of data protection as the UK law.
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
If you suspect any misuse or loss of unauthorised access to your personal data, please contact us immediately at the contact details set out below.
We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.
To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.
By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for seven years after they cease being customers for tax purposes. If you register to use our online calculators, we keep your name, email, company and phone number for 7 days from registration (or until you clear your details or log out, if sooner) - see our Cookie Policy for details.
In some circumstances you can ask us to delete your data: see Your legal rights below for further information.
In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.
You have a number of rights under data protection laws in relation to your personal data. You have the right to:
If you wish to exercise any of the rights set out above, please contact us - see Contact details below.
You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.
We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
If you have any questions about this privacy policy or about the use of your personal data, or you want to exercise your privacy rights, please contact our data protection manager in the following ways:
Email: info@masterclad.co.uk
Telephone: 01905 674343
Post: Unit 7 & 8, Little Lightwood Farm, Lightwood Lane, Cotheridge, Worcester WR6 5LT
You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.
We keep our privacy policy under regular review. This version was last updated on 20 July 2026.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us, for example a new address or email address.
This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.
Part One above covers anyone browsing our website. This second part explains, specifically, what personal data we hold about you and how we use it once you become a customer - during the time we provide our products and services to you, and after we cease to provide them.
This notice explains what personal data (information) we hold about you, how we collect it, and how we use and may share information about you during the time we provide our products and services to you and after we cease to provide such products and services. We are required to notify you of this information under data protection legislation. Please ensure that you read this notice (sometimes referred to as a 'data protection policy', 'data protection privacy notice' or 'privacy notice') and any other similar notice we may provide to you from time to time when we collect or process personal information about you.
This part covers how we use your data as part of our relationship with you as a customer - for how we use data from anyone browsing our website generally, see Part One above.
MasterClad Systems Ltd is part of a group of companies, including I.M.H Holdings Ltd and each member of its group (and Group Company means any one of them) (the Group). This privacy notice is issued on behalf of the Group so when we mention "Company", "we", "us" or "our" in this privacy notice, we are referring to the relevant company in the Group responsible for processing your data.
We have appointed a Data Protection Manager who is responsible for overseeing questions in relation to this privacy notice. If you have any questions about this privacy notice, including any requests to exercise your legal rights, please contact us in writing, by email or telephone using the details shown in the Contacts & complaints section below.
We will comply with the data protection principles when gathering and using personal information.
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).
We may collect, use, store and transfer different kinds of personal data about you, which we have grouped together in the table set out in the Schedule at the bottom of this page.
We seek to ensure that our information collection and processing is always proportionate. We will notify you of any changes to information we collect or to the purposes for which we collect and process it.
Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services). In this case, we may have to cancel a product or service you have with us, but we will notify you if this is the case at the time.
As outlined in the table in the Schedule, we may need to share your personal data with third parties, examples of which are listed below:
We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.
We do not ordinarily transfer your personal data outside the United Kingdom (UK). However, if we do need to transfer your personal data out of the UK, we will:
Some of our external third parties are based outside the UK, so their processing of your personal data will involve a transfer of data outside the UK. If we ever transfer your personal data outside the UK, you can ask us for a copy of relevant safeguards.
Information may be transferred internationally to other countries around the world, including countries that do not have data protection laws equivalent to those in the UK, for the reasons described above. Information may be held at our offices and those of our Group companies, and third party agencies, service providers, representatives and agents as described above.
We have appropriate security measures in place to prevent personal information from being accidentally lost, or used or accessed in an unauthorised way. We limit access to your personal information to those who have a genuine business need to know it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality.
We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.
We keep your information during and after your custom with us for no longer than is necessary for the purposes for which the personal information is processed, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements. For further details on our data retention policies please contact our Data Protection Manager, using the details in the Contacts & complaints section below.
In some circumstances we may anonymise your personal information so that it can no longer be associated with you, in which case we may use such information without further notice to you.
Under certain circumstances, by law you have the right to:
If you want to review, verify, correct or request erasure of your personal information, object to the processing of your personal data, or request that we transfer a copy of your personal information to another party, please contact us in writing, by email or telephone using the details in the Contacts & complaints section below.
No fee is usually required. You will not have to pay a fee to access your personal information (or to exercise any of the other rights). However, we may charge a reasonable fee if your request for access is clearly unfounded or excessive. Alternatively, we may refuse to comply with the request in such circumstances.
What we may need from you. We may need to request specific information from you to help us confirm your identity and ensure your right to access the information (or to exercise any of your other rights). This is another appropriate security measure we take to ensure that personal information is not disclosed to any person who has no right to receive it.
This version was last updated on 20 July 2026.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
If you have any questions about how we treat and protect your personal data and your privacy, if you have any comments, wish to seek to exercise any of your rights as outlined above, or to complain, please contact us on 01905 674343 or info@masterclad.co.uk, or write to us at Unit 7 & 8, Little Lightwood Farm, Lightwood Lane, Cotheridge, Worcester WR6 5LT, for the attention of our Data Protection Manager.
We hope that we can resolve any query or concern you raise about our use of your information. If not, you may contact the Information Commissioner at ico.org.uk/concerns or telephone 0303 123 1113 for further information about your rights and how to make a formal complaint.
| The information we collect | How we collect it | Why we collect it | How we use and may share it |
|---|---|---|---|
| Identity data including first name, maiden name, last name or similar identifier, marital status, title, date of birth, employment information and gender. | From you | To enter into/perform our contract with you; legitimate interest (to ensure you are properly identified as a customer and that we can perform our obligations under our contract with you); where we need to comply with a legal or regulatory obligation. | To enter into/perform our contract with you |
| Contact data, including addresses, email addresses and telephone numbers. | From you; from selected third parties such as data brokers or aggregators; from publicly available sources such as Companies House and the Electoral Register | To enter into/perform our contract with you; legitimate interest (to ensure you are properly identified as a customer and that we can perform our obligations under our contract with you) | To enter into/perform our contract with you |
| Financial data including bank account details, billing information, payment card details and credit history, information to enable us to undertake credit or other financial checks on you. | From you; from selected third parties including credit reference agencies | To enter into/perform our contract with you; legitimate interest (to establish your ability to make payments to us under our contract with you, and to obtain such payments) | To establish your ability to make payments to us and to obtain such payments |
| Contract and transaction data including details about payments to and from you and other details of products and services you have purchased from us, contact history, purchase history, saved items. | From you; automatically from our information technology systems and our customer relationship management software; from providers of technical, payment and delivery services | To enter into/perform our contract with you; legitimate interest (to keep our records up to date; to monitor how customers use our products and services for business management and planning and to identify whether other products or services may interest you) | To enter into/perform our contract with you; to keep our records up to date; for business management and planning; to identify future customer demand |
| Your family, friends and other contacts' identity data including first name, maiden name, last name or similar identifier, marital status, title, date of birth and gender, and contact data, including addresses and email addresses. | From you | To enter into/perform our contract with you; legitimate interest (to ensure we can comply with our obligations under our contract with you if we are unable to communicate with you directly, provided this does not affect your/their interests, rights and freedoms) | To enter into/perform our contract with you |
| Information involving feedback, questions and complaints received by us from you in relation to our products and services, and your responses to surveys, competitions and promotions. | From you | To enter into/perform our contract with you; legitimate interest (to maintain accurate records and to comply with legal, regulatory and corporate governance obligations and good practice) | To perform our contract with you; to maintain accurate records and comply with legal, regulatory and corporate governance obligations and good practice |
| Marketing and communications data, including your preferences in receiving marketing from us and our third parties and your communication preferences. | From you | Legitimate interest (to keep our records up to date and to understand how you wish for us to communicate with you) | To enter into/perform our contract with you; to keep our records up to date and to understand how you wish for us to communicate with you |
